The Camp Director

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Entries Tagged as 'new media marketing'

Help Develop a Social Media Track for Camps and Recreation Conferences

March 6th, 2010 · View Comments · ACA, Marketing and Business, Social Media, Technology

After running a number of social media sessions at the American Camp Association National Conference, I realized a trend in the session programming.  There were quite a few broad based sessions on social media rather than sessions focused on specifics. Those attending my sessions often felt the hour went by too quickly because our topic [...]

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How Do Campers and Parents Find Your Summer Camp? The New Rules of Marketing & PR – David Meerman Scott

January 10th, 2009 · View Comments · Marketing and Business

Brian Halligan, CEO and Co-Founder of HubSpot, started off the 2008 Inbound Marketing Summit with an introduction to the world of Inbound Marketing. He commented on how we have become immune to to traditional marketing from skipping commercials on our Tivo to reading news online in blogs.
What is inbound marketing? Brian Halligan describes [...]

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